Two sisters. Two cities. Two illustrations.
Provoking conversation as Netflix audiences frothed for content between Act I & Act II. This was a careful dance on the fine line between reactive content, world-building, and preserving League of Legends lore.
Client
Riot Games
Role
Creative, Art Director
Broken dreams.
At the end of Act 1, we invited audiences to reflect on Powder’s loss of innocence and her evolution into Jinx.
Oil & Water.
As Act II drew closer, we stirred the pot by leaning into audience theories of a Vi and Caitlyn relationship.
Convincing Riot to let us be more playful with the characters and create a scene filled with easter eggs was hugely successful. With 57.9k likes, this post is still one of their top-performing tweets.
